Alt image GIF/JPG = 30k | Initial flash = 40k | Floating Ad = 50K |
REQUIRED FILES:
All SWF, FLA, and backup GIF are required; all fonts in FLA must be converted into image.
ANIMATION:
The Floating Element must:
- be linked to an in-page banner (Super Banner, Medium Rectangle); it must fly out of or into the banner.
- the Floating element cannot cover the Yahoo! Logo and Search box at any time
- "Fly" across the page within the max. area of 750x350, pausing for max one sec. over any content.
- not larger than 300x300 or 90,000 square pixels, taking shape of the object; not an exact rectangle. General
- There is a 10 seconds maximum play time for the floating element.
- There is an one second maximum pause time over any given content.
- Close button must appear for entire duration of animation play.
- Frequency capped at once per user per 6 hours for daily exclusive booking or once per user per day for impression based booking.
USER EXPERIENCE:
A Floating ad has an element that travels across the page, drawing the user's attention to the related in-page ad unit. Once the animation is complete, the ad remains indefinitely on the page. The floating element grabs the user's attention but doesn't annoy them by blocking their ability to navigate the page.
The clickTAG must be attached to a button object and called on Release. (refer to Click Command Rule)
Button layer should be added on visible floating object and regular banner area only
Flash banners must be published in flash version 5, 6, 7 or 8
Recommendation: Using Actionscript for your animations can keep the file size down. Learn more about it from Macromedia
Recommendation: Do not base on the scene color as the flash background color. Adding graphic as the background ensure the correctness of the creative
HTML:
HTML code cannot exceed 3k.
2 images maximum, total file size of images cannot exceed 20k.
Client-side imagemaps are acceptable and must be provided by the client.
Forms tags in HTML code must use "get" in the method.
CGIs referenced in the HTML code must be active at the time of ad submission for validating/testing the ad HTML code, and able to handle the traffic load. Ads with CGIs which are not active and/or cannot handle the projected traffic will not be accepted.
LINKING URL:
Linking URLs must be domain name based and cannot be the IP address (i.e., http://207.123.456.78 )
Please visit our Policies page to read our guidelines on Submission, Advertisement Policy, Rescheduling and Personal Information Collection.
